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whynow Magazine is an online platform that covers the most compelling works from the music world. As well as providing up-to-date news and reviews, the site also takes a deeper look at projects shaping our culture, through in-depth interviews and features.

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Covering an eclectic range of artists and genres, we’re no snobs here, offering readers reviews for artists as significant as Beyoncé, to lesser-known figures with stories to tell. Quite simply, we inform our readers what’s happening now – and, crucially, why.

CASE STUDIES

Dear Young Me

We asked iconic artists to pen a letter to their younger selves.
We featured Harvey Keitel, Dave Stewart and Michael Caine to name a few.

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Having Words…. With Susie Dent

Susie Dent has been bringing her lexicographical expertise to both whynow and Great Big Story, with regular lists and engaging articles, that’s she in turn promoted to her social following of over a million people. whynow and Susie also collaborated on the popular interview podcast series, Having Words…. With Susie Dent.

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CONTACT US

Pitch your ideas to us at editors@whynow.co.uk.

You can also follow us on our social channels.

Visit us at whynow.co.uk.